As the holiday shopping season approaches, retailers face a stark divide in performance, with Target, Kohl’s, and Best Buy reporting disappointing results, while Walmart and Abercrombie & Fitch thrive. Consumers are increasingly selective, prioritizing value and practical gifts, leading to cautious spending amid ongoing inflation. Despite a projected increase in holiday spending, retailers are bracing for challenges, with some already adjusting forecasts downward.
Spirit Halloween leverages short-term leases to occupy over 1,500 storefronts, hiring around 50,000 seasonal workers each fall. The company, acquired by Spencer’s in 1999, generated $1.87 billion in revenue in 2023, with its pop-up model effectively minimizing landlord risks. As it plans for future seasons, Spirit is also testing 10 Christmas stores in existing locations.
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